Social Media Management

Your brand's social team, built inside Todotoronto.

Strategy, content planning, shoots, editing, posting and community, handled by the team behind Toronto's #1 source for things to do. A dedicated account manager and a dedicated content creator on your brand, every single month.

Limited onboarding spots each month
Dedicated account manager
In-house content creator
Biweekly strategy meetings
1M+
Followers across platforms
800K+
Instagram followers
2016
Building since
100%
Toronto made
The work

Content we made. Numbers it did.

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What's included

Everything an in-house social team does, without hiring one.

Dedicated account manager

One point of contact who knows your brand, your calendar and your numbers.

Dedicated content creator

A photo and video creator assigned to your brand, not a rotating freelancer pool.

Monthly content plan

A full calendar mapped to launches, seasons and what's actually trending in Toronto.

Storyboards and creative direction

Every shoot is planned before we roll, so nothing is improvised on the day.

Static graphics and carousels

On-brand templates and carousels designed to stop the scroll.

Short-form video and Reels

Vertical-first edits, hooks, captions and sound built for Instagram and TikTok.

Scheduling and publishing

We post it, at the right time, on every platform you're active on.

Community management

Comments and DMs answered in your voice, with replies that turn followers into customers.

Biweekly strategy meetings

Every two weeks we review what worked, adjust, and lock the next block of content together.

Monthly reporting

Reach, engagement, saves, follows and conversions, with what we're changing next.

How it works

A process you can actually see working.

01

Discovery call

We dig into your goals, audience, competitors and what has worked (and flopped) so far.

02

Strategy and content plan

Pillars, tone, posting cadence and a first-month calendar, approved before anything is made.

03

Storyboard and shoot

Your creator plans each concept, then shoots on location across the city.

04

Publish and manage

We schedule, post, caption and handle the comments and DMs daily.

05

Report and optimize

Biweekly check-ins and a monthly report. We double down on what is performing.

Packages

Pick a starting point. We'll shape it around your brand.

Starter

Small brands getting consistent for the first time

  • 8 static posts a month
  • 2 short-form videos a month
  • 1 shoot day a month
  • Captions and scheduling
  • Monthly strategy call
  • Monthly report
Custom pricing
Book a call
Most popular

Growth

Brands ready to scale reach and conversions

  • 12 static posts a month
  • 6 short-form videos a month
  • 2 shoot days a month
  • Dedicated account manager
  • Community management
  • Biweekly strategy meetings
  • Monthly report and insights
Custom pricing
Book a call

Full service

Brands who want a complete in-house social team

  • Unlimited content calendar
  • 12+ short-form videos a month
  • 4 shoot days a month
  • Dedicated manager and creator
  • Full community management
  • Biweekly meetings and always-on chat
  • Paid social creative support
  • Distribution across Todotoronto's 1M+ audience
Custom pricing
Book a call
Why Todotoronto

We don't just manage social. We built one of the biggest accounts in the city.

Most agencies learned social from a course. We learned it by growing a 1M+ Toronto audience from zero, since 2016. Your brand gets the same team, the same playbook and the same distribution.

Book a strategy call
What you get
Us
Typical
Dedicated in-house creator assigned to you
✓
–
Owned distribution to 1M+ Toronto followers
✓
–
City-native content, shot on location
✓
–
Biweekly strategy meetings, not quarterly
✓
–
Storyboards approved before every shoot
✓
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Month-to-month after the first term
✓
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Stock imagery and recycled templates
–
✓
FAQ

The questions brands ask us first.

Still have a question?

Ask it on a 20-minute call. No deck, no pressure, just what we'd do with your account.

Book a call

How fast can we start?

Most brands are live within two weeks: a discovery call, a strategy and first-month calendar you approve, then the first shoot.

Do we approve content before it goes out?

Yes. Every month's calendar is approved before anything is shot, and every post is approved before it is scheduled.

How long is the contract?

Packages start with a three-month term so the strategy has time to work, then run month to month.

Do you handle paid ads?

Full Service includes paid social creative. Ad management and boosting can be added to any package.

Which platforms do you post to?

Instagram and TikTok first, where our audience lives. Facebook, LinkedIn and YouTube Shorts on request.

Who owns the content?

You do. Full usage rights across organic, paid, web and in-store are included in every package.

Let's talk

Let's build your content plan for next month.

Tell us a bit about your business. We'll audit your current social and show you exactly what we'd do first on a 20-minute call.

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